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Merino Wool a Naturally Circular Fibre - Circular Economy

Merino Wool a Naturally Circular Fibre - Circular Economy

"In nature, there is no waste. Waste is, essentially, a design flaw. The circular economy removes the traditional take-make-dispose model of the linear economy, replacing it with a more sustainable...

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Merino Is Good For Your Skin

Merino Is Good For Your Skin

For many years it was believed that wool was an allergen. People with skin sensitivities would avoid wool because of this however this year, after many studies and years of research, Merino wool is...

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Australian Made Merino Underwear

Wool Down Under - The Benefits of Wearing Australian Merino Underwear

Wool Down Under - Australian Merino wool Underwear ... Naturally! The natural properties of wool mean that our Australian Merino wool underwear, WUNDIES, have natural health benefits as well as bei...

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How to Choose the Right Detergent for Wool

How to Choose the Right Detergent for Wool

Our Australian Merino clothing and underwear is a great investment and well worth looking after to extend its' life and maintain softness, colour and handle. Whilst our products are definitely mach...

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The Wool Shed in Williams

The Wool Shed in Williams

In a small community town 150km southeast of Perth, Western Australia, lies a  wool shed of a different kind. The Williams Wool Shed is a retail and cafe space located at 101 Albany Highway, Willia...

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Prince Philip. Source: Getty

H.R.H The Duke of Edinburgh.

H.R.H The Duke of Edinburgh. 1921 - 2021. RIP. What an amazing man Prince Philip was and what an incredible life he led, touching so many people all around the world.  Owner of Merino Country,...

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The Merino Country Story

The Merino Country Story

From Party Line to On-Line... Merino Country started on the family farm in the shearers quarters and has grown organically over the decades providing Australian Made, Easy Care, 100% Merino underwe...

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Australian Merino Face Masks... Naturally!

Australian Merino Face Masks... Naturally!

The natural properties and unique structure of our 100% Australian Merino fabric made to our specifications, means that the tight knit construction is ideal for use in our Merino face mask ... Natu...

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Stay Warm & Healthy in Merino... Naturally!

Stay Warm & Healthy in Merino... Naturally!

100% Australian Merino thermals will keep the whole family comfortable, warm and healthy, perfect as the temperature drops and you need to layer up... Naturally!

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Why you should wear Merino for Activewear

Why you should wear Merino for Activewear

Merino is a versatile, natural fibre that is perfect for sports and activewear. Gone are the days where wool meant thick itchy knitted sweaters! The natural properties of wool make this natural fib...

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